It’s time for the Shoebag, in which Ticho and Ben answer ANYTHING listeners want to know about. This week we talk about how to ensure you get the best possible patina on your boots, the importance of branding for shoe companies, which price point represents the best value, and plenty more—including unraveling the eternal mystery of why Tichoblanco is even called Tichoblanco in the first place. It’s a fun one.

Give ‘er a listen right here:

And you can listen to this and every Shoecast episode on:

Apple Podcasts

Spotify

Stitcher

This episode was sponsored by the always excellent Grant Stone—we wholeheartedly suggest you check out their lineup right here.